Some facts about the MadCap Enterprises franchise model
- MadCap Enterprises is a unique, social enterprise franchise system that exists to provide tailored, transitional, on the job training for people who are experiencing a mental illness.
- MadCap Enterprises is about the business of job training and recovery. Our trainees are better prepared for jobs in the open marketplace because MadCap Cafes are real businesses that offer real job training and experience.
- MadCap Cafes are located in major metropolitan and regional shopping centres in order to attract strong trade which in turn underpins business growth and promotes public awareness.
MadCap franchises are available to Australian non government or community service organisations that provide community based support predominantly targeted towards meeting the needs of people with a mental illness.
MadCap Cafés provide individually tailored transitional employment training programs that offer:
- Tailored modular learning
- Consistent, professional support
- Real on-the-job experience
- A “no wrong step” approach
MadCap trainees learn skills which are highly sought after beyond the food and beverage industry:
- customer service
- effective communication
- time management
- teamwork
- health & safety
Over the past four years, the MadCap Cafe “model” has been established, tested and refined into a detailed set of operational and training manuals that equip franchise partner organisations to provide pre-vocational support, accredited hospitality related training, on the job training and support, and mentoring support pre, during and post cafe traineeships.
MadCap Enterprises has established a team of expert contractors to cover the design, construction, public relations and marketing needs of each store. For more information please contact Anthony Cheeseman, Manager: MadCap Enterprises on 1 300 376 421 or email a.cheeseman(at)ermha.org
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